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Specialised Hospitality Services

Hospitality Consulting & Audit Services — Specialists with 100+ Engagements

The hospitality industry runs on trust, from guests, regulators, and your operational teams. When that trust breaks down, the consequences are immediate and far-reaching. PROFIX Consulting exists to make sure it never does.

100+ Engagements

One of the UAE’s most specialised hospitality consultancies

We are one of the UAE’s most specialized hospitality consulting firms in Dubai, with over 100 engagements across hotel groups, F&B operators, luxury resorts, and contract caterers in Dubai, Abu Dhabi, and across the Asia-Pacific region. As a hotel management agreement consultant UAE owners engage before and during HMA negotiations, and a specialist in pre-opening hotel audit UAE programs, we help properties launch and operate on a solid operational and financial footing.

Our hotel integrity audit UAE and hospitality risk management UAE services protect owners and operators from the governance gaps that erode trust, while our broader hotel audit services UAE and hospitality advisory services Dubai cover everything from hotel food safety compliance Dubai to F&B operations consultant UAE support.

Trusted across leading global flags

Our team has directly audited and advised properties operated under leading global flags, including Ritz-Carlton, IHG, Anantara, Hilton, Crowne Plaza, Fairmont, Banyan Tree, Raffles, Rotana, Rixos, Novotel, Swissôtel, Millennium Hotels, Copthorne, Pullman, and Marriott.

Features

Our Specialised Hospitality Services

01

Food Safety Audits (HACCP-Based)

Our HACCP-based food safety audits assess your entire food handling chain — from procurement and storage through preparation, service, and waste — against UAE food safety regulations (Dubai Municipality, ADFCA) and international standards. Scope covers Personal Hygiene, Food Preparation, Hot & Cold Handling, Refrigerator & Freezer management, Dry Storage, Cleaning & Sanitizing, Utensils & Equipment, Pest Control, and Ventilation.

02

Mystery Shopper & Integrity Audits

Customised mystery shopping services using detailed checklist design covering customer experience checkpoints and cash handling integrity. Procedures include reservation accuracy, rate compliance, no-show handling, guest balance integrity, late checkout, refunds and paid-outs, and housekeeping discrepancy detection. Ongoing monitoring with live dashboard access.

03

Hotel Management Agreement (HMA) Review & Compliance

Independent HMA reviews covering fee structures, performance benchmarks, owner rights, and brand standards compliance. Services include HMA Finalization Due Diligence, HMA Compliance Audits, Special Reviews (KPI achievement, breach confirmations, incentive fees), Key Terms negotiation, Competitive Set validation, Performance Management clause support, Penalty Clause review, and Onboarding & CAPEX assessment.

04

Pre-Opening Hotel Audit & Budget Review

Covers budgetary controls, procurement processes, systems readiness, staffing structures, F&B setup, and food safety protocols. Pre-Opening Budget Review methodology includes Salaries & Compensation benchmarking, Headcount Review, Central Overheads & Corporate Recharges validation, and Sales & Marketing Budget reasonableness assessment.

05

Business Risk Services for Hospitality

Specialised Internal Audits covering the full Internal Audit Universe: Room Sales, F&B Sales, Credit Control & AR, Finance & Treasury, Procurement & Inventory, Staff Management, Risk Prevention & Compliance, IT, CAPEX, Governance, Security, Health & Safety, Revenue Streams, and Marketing.

06

PMS/POS System Implementation Support

End-to-end project management: Control Gap Analysis, Business Requirements development, System Functionality review, Vendor selection, Access Rights review, Project Management, and Post-Implementation Review.

Ready to start? Get in touch today.

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Case Studies

Real-World Results Backed by Data & Strategy

Explore how our audit methodologies, operational insights, and performance dashboards have helped hospitality businesses improve profitability, streamline operations, and make smarter strategic decisions. These case studies highlight real-world examples of enhanced financial visibility, operational efficiency, and data-driven growth across key hotel departments and business functions.

New Zealand

Mövenpick Auckland

Comprehensive internal audit across operational and financial functions. Delivered risk matrix, control gap roadmap, and management action plan. Scope included Room Sales, F&B, Finance & Treasury, Procurement, HR, IT, and CAPEX.

Singapore

Pullman Hill Street

Full-spectrum hotel internal audit covering all core operational and financial cycles. Identified control deficiencies and delivered comprehensive risk matrix with prioritised recommendations.

Malaysia

Sofitel Damansara

End-to-end internal audit for Sofitel Kuala Lumpur Damansara. Strengthened financial controls across revenue, procurement, and AR cycles with enhanced risk prevention measures.

Cambodia

Novotel Sihanoukville

Comprehensive internal audit spanning Room Sales, F&B, Finance & Treasury, Procurement, HR, IT, and CAPEX. Delivered control design gap assessment and practical corrective action roadmap.

FAQ

Frequently Asked Questions

Clear answers to help you understand features, workflow, and secure task handling with confidence.

What is a HACCP audit and why does my hotel need one?

HACCP stands for Hazard Analysis and Critical Control Points. UAE food businesses must have documented HACCP processes under Dubai Municipality and ADFCA regulations. A HACCP audit reviews your system, identifies gaps, and ensures you meet regulatory expectations — reducing risk of food safety incidents, inspection failures, and reputational damage.

What hospitality brands has your team worked with directly?

Our team has directly served Ritz-Carlton, IHG Hotels & Resorts, Anantara, Hilton, Crowne Plaza, Fairmont, Banyan Tree, Raffles, Rotana, Rixos, Novotel, Swisshotel, Millennium Hotels, Copthorne, Pullman, and Marriott — across the UAE, South-East Asia, and New Zealand.

Can you review our hotel management agreement?

Yes. We conduct independent HMA reviews covering management fees, incentive structures, performance tests, FF&E reserves, competitive set validation, penalty clauses, and owner approval rights.

Do you work across the UAE or only in Dubai?

We work across the UAE including Dubai, Abu Dhabi, Sharjah, and Ras Al Khaimah. Our team also operates in New Zealand and has completed engagements in Singapore, Malaysia, and Cambodia.

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Ready to Work With a Firm That Actually Knows Your Industry?

Whether you need a statutory audit, a food safety review, an HMA advisory, or a complete risk advisory engagement — PROFIX Consulting is ready to help.